The Shopify Mastery Workshop (On-Demand video recordings) is designed to give you the A to Z of starting and scaling a Shopify store.
You will learn everything you need to know to set up a store, add products, optimize listings, drive traffic, manage shipping, customer service and more.
The workshop is conducted by Nechole Whitlock, a Shopify expert.
What you will learn
PART 1:
The first session is all about the basics. We explain how the Shopify model works, why you should consider Shopify and your store and business model.
- Adjust Your Mindset
- Build Schedule
- Why Shopify
- Understanding Shopify
- Store Model
- Business Model
- Understanding and Defining Niche
PART 2
The fun starts with Part 2! Nechole will guide you through setting up your Shopify account, store, adding products and optimizing listings.
- Create Shopify Account
- Setup Shopify
- Define Store
- Shopify Themes, Menu, Features
- Setup Domain, Logo, Address and Email
- Create Social Media Assets
- Collections and Menus
- Add Products
- Optimize Listing
PART 3
In Part 3, we do a deep dive into various paid and free apps available for Shopify. You will also learn about important aspects such as shipping, payments, paid ads and more.
- Shopify FREE Apps
- Paid apps, Upsell apps
- Shipping
- Page Setup: Policies, Contact Us , etc
- Preferences, Meta Tags
- Shopify and Paypal payments
- Customer Discounts and Coupons
- Facebook/IG Ads
- Google Ads/Bing Ads
- Marketing Apps
- Email Marketing
- Integration Apps or Sales Channel: ETSY, Pinterest, Walmart, Amazon
- Customer Service and Returns
- Taxes
PART 4
The last part of the workshop is all about scaling your store, and tracking your numbers. You will also meet a doormat manufacturer from India that can dropship your PL products.
- Black Friday Prep and Checklist
- Track Your Numbers
- E-commerce Tools
- Social Signals
- Selling Strategies
- Outsourcing Operations
- Meet Cocotuft - a doormat supplier from India that can integrate with your Shopify store to dropship your private label mats
Buy on-demand videos to learn the A to Z of selling on Shopify so you can start and scale your own ecommerce store.